Digital Infrastructure
SEO

PUMA

2022

Overview

Regional SEO for 3 Markets to improve generic ranking

Process

PUMA's Regional APAC team engaged REISE to conduct Search Engine Optimisation services for Malaysia, Singapore, and Philippines markets to improve generic ranking.

- Including but not limited to

- Campaign tracking tools Setup

- Keyword research segmentation

- Campaign keyword tracking

- Competitor analysis

- Website Auditing & UI/UX recommendations

For On-Page SEO we managed and implemented the technical optimisation, including existing content optimisation, while for off-site REISE conducted Organic Outreach.

We worked closely with the local Regional teams to ensure implementation recommendations were effectively communicated and applied with the support of PUMA's global team.

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