Jin

Jin is a Content Specialist with over 4 years of experience in Marketing Communications and 3 years of experience in Influencer Marketing, specialising in the F&B and beauty industries.

Throughout her career, she has worked with brands such as Kawan Food, Botanica+Co and Laneige helping them strengthen their digital presence through strategic content creation and social media management.

With expertise across Instagram, TikTok, and Xiaohongshu (RedNote), she is known for her ability to source and manage content creators efficiently, even within tight timelines. Leveraging a strong network of creators and close industry relationships, she consistently delivers impactful campaigns that connect brands with the right audiences.

At REISE, Jin focuses on crafting engaging content strategies and driving organic growth that enhances brand visibility and audience engagement across multiple platforms.